Pioneering Global Innovation & Tech Market Expansion, WITSA World Cup Tournament Groupings Unveiled

Apr 25

Rio de Janeiro, Brazil: The World Innovation, Technology and Services Alliance (WITSA) proudly announced the Tournament Pools for the highly anticipated WITSA World Cup Tournament, poised to elevate the global tech landscape. This is the inaugural WITSA World Cup which is a unique tournament that transforms from a National to Global competition, starring the most promising tech scaleups from across 6 continents.

The journey to the WITSA World Cup Global Finals begins with National-level competitions with 16 WITSA Members showcasing their top two tech scaleups. The 32 national winners will then advance to the prestigious Global Finals, set to be hosted at the World Congress on Innovation and Technology (WCIT) 2024 in Yerevan, Armenia.

“At WITSA, we believe in fostering collaboration and innovation on a global scale,” said Dato’ Dr Sean Seah, Chairman of WITSA. “The WITSA World Cup serves as a catalyst for innovation, investment, and collaboration. It is a celebration of the best and brightest tech scaleups from around the world, with the potential to discover the next unicorn startup.”

The WITSA World Cup follows a pitching-style tournament, with national tournaments held by WITSA country members, advancing winners to compete for the prestigious WITSA World Cup title at the global finale at the 28th WCIT this October in Armenia.

The WITSA World Cup Tournament aims to foster global collaboration and networking among investors, government officials, industry leaders, and the most promising scaleups from WITSA members countries and economies. This collaboration has the potential to spur investments, create massive business deals, develop talent, generate new opportunities, and potentially unveil the world’s next unicorn.

“Partnering with the WITSA World Cup offers organizations a range of benefits, including attracting FDI, job creation, enhancing global recognition, showcasing thought leadership, and accessing a global network of collaborations,” according to Dato’ Dan E Khoo, CEO of WITSA. “It also provides a unique opportunity for the host city to shine in the spotlight of global attention.”

Meanwhile, participating scaleups can benefit from global exposure, funding opportunities, and access to decision-makers as this premier global tournament serves as a catalyst for innovation, investment, and collaboration, propelling the growth of the global tech ecosystem.  

Key highlights of the WITSA World Cup Tournament include:

  • Connecting Global Tech Leaders: Facilitating interactions between technology visionaries, investors, accelerators, and corporate users with leading tech scaleups across six continents.
  • Providing Global Exposure: Offering a platform for participating scaleups to gain exposure and access international markets.
  • Hosting a Pitching Style Tournament at the National Level: Elevating the nation’s top tech scaleups and funneling national winners into the WITSA World Cup global finale.
  • Discovering the World’s Next Unicorn: Identifying and supporting pre-Series A and higher scaleups on the verge of growth acceleration, fundraising, and market expansion.
  • Fostering Collaboration: Connecting investors, government leaders, and tech associations to promote global collaboration, networking, and support in the form of funding and prizes.

The WITSA World Cup Tournament will be a transformative international platform shaping the future of the global tech landscape! The inaugural WITSA World Cup Tournament is participated by teams from Argentina, Armenia, Australia, Bahrain, Brazil, Taiwan, Egypt, Greece, Jordan, Malaysia, Moldova, Myanmar, Nepal, Romania, South Africa and USA.  

Below are the Tournament Pools for the WITSA World Cup Global Finals:

The random draw of participating countries  took place today at the AI Summit 2024 in Rio, that is organized by ASSESPRO RJ, with WITSA as its supporting partner.

For more information about the WITSA World Cup Tournament, please visit

WITSA Chairman Dato’ Dr Sean Seah (4th from the left) and WITSA Deputy Chairman Robert Janssen (3rd from the left) with ASSESPRO RJ Members and WITSA CEO Dato’ Dan E Khoo (far right) at the WITSA World Cup Pool Draw, after Day 1 of the AI Summit 2024 in Rio on March 13.


About WITSA: The World Innovation, Technology and Services Alliance (WITSA) is an alliance of tech industry associations from 80 countries and economies.   WITSA is dedicated to advocating policies that advance industry growth and development; facilitating international trade and investment in tech products and services; strengthening WITSA members’ national industry associations; and providing members with a broad network of professional contacts.  WITSA’s signature platform, the World Congress on Innovation & Technology (WCIT), is the premier global industry sponsored tech conference.

WITSA members are leaders in a globally interconnected marketplace. Because the challenges facing the tech industry are undisputedly global in nature, WITSA continuously strives to advance international public policies that foster the tech industry's growth and development. With a focus on promoting industry cooperation and knowledge sharing, WITSA facilitates international trade and investment in tech products and services, contributing to the digital transformation of the global economy. WITSA makes it possible for its members — ranging from Mongolia and Argentina to Kenya and the United States — to identify common issues and priorities, exchange valuable information, and present a united position on industry issues.

Contact person: Azlina Ishak-